“We get most of our referrals by word of mouth.” I realized that I had said that the other day and began to wonder what “word of mouth” referrals mean to a business. It is common knowledge that word of mouth is the best form of marketing. It implies a direct verbal testimonial from one […]
https://www.southeastdigitalmarketing.com/wp-content/uploads/2017/10/word-of-mouth-reality-800x484.jpg484800Sean McGownhttps://www.southeastdigitalmarketing.com/wp-content/uploads/2017/10/logo-stacked-web.pngSean McGown2018-01-15 12:39:262018-02-12 09:49:23The Reality of "Word of Mouth"
I had intended to get part II of this series out much sooner than now but I haven’t. So I think our best option is to go on the assumption that some of you have done some marketing and some have not. Being the middle of October, those of you who have put off doing […]
https://www.southeastdigitalmarketing.com/wp-content/uploads/2017/10/checkout-smiling-at-customer.jpg533800Sean McGownhttps://www.southeastdigitalmarketing.com/wp-content/uploads/2017/10/logo-stacked-web.pngSean McGown2017-10-18 21:14:262018-02-12 09:47:56Make A Marketing Plan For Christmas 2017: Part 2
If you are a retail store and you don’t have a solid plan to get more sales this Christmas season, it’s not too late. If you’re reading this in November, then sorry, it actually is too late. However, if this is August (and last I checked it still is), go ahead and
https://www.southeastdigitalmarketing.com/wp-content/uploads/2017/08/christmas-retail-marketing-planning.jpg484800Sean McGownhttps://www.southeastdigitalmarketing.com/wp-content/uploads/2017/10/logo-stacked-web.pngSean McGown2017-08-17 21:06:572018-02-12 09:48:40Make a marketing plan for Christmas 2017: Part 1
Georgia-based IP audio technology company Wahsega Labs knows that to sell their products, people have to know about them. So they set out on an ambitious mission to spread news, white papers, blogs and any other useful publication anywhere a potential customer might be.
I had the pleasure of interviewing with Savanna McKellar, Senior Public Relations Agent for Super Interns! this week. I made contact earlier with Julie Braun, founder of Super Interns! and talked about some of the work that she is doing where she highlights the opportunities that newer collaboration software provides to workers with physical challenges. […]
https://www.southeastdigitalmarketing.com/wp-content/uploads/2016/08/interview-microphone.jpg516500Sean McGownhttps://www.southeastdigitalmarketing.com/wp-content/uploads/2017/10/logo-stacked-web.pngSean McGown2016-08-25 22:59:402017-10-08 22:22:55Southeast Digital Marketing Interview on The Price of Business
In a previous article, I talked about using targeted paid search to drive phone calls to your business. It is one of the most direct methods that you can use to generate quality phone leads. Now, we discuss using trackable phone numbers to measure the effectiveness of marketing efforts. This works for paid search (PPC), […]
Ever wonder if your website is helping your business make money? I know I do. Putting as much time into my site as I do, I really want to know if all of the effort is paying off. But what if you don’t look at sites and their statistics for a living? Does it seem […]
https://www.southeastdigitalmarketing.com/wp-content/uploads/2016/08/apecon_review-1.jpg320700Sean McGownhttps://www.southeastdigitalmarketing.com/wp-content/uploads/2017/10/logo-stacked-web.pngSean McGown2016-01-04 20:17:572017-06-09 19:46:12Web Analytics for Busy Business Owners
For many business owners, the almighty phone call still reigns supreme as the main source of leads. More and more, consumers of all kinds are doing their searching for what they want via their mobile phones, often on a smart phone. Therefore, it is incumbent on the business owner who has a site and/or markets […]
https://www.southeastdigitalmarketing.com/wp-content/uploads/2016/01/click_to_call.png280297Sean McGownhttps://www.southeastdigitalmarketing.com/wp-content/uploads/2017/10/logo-stacked-web.pngSean McGown2016-01-04 20:15:572017-10-08 22:25:05Click to call: A Small Business Owner's Secret Weapon
As business owners, we constantly try to find ways to be more efficient and effective. Any single aspect of your business can become a huge sinkhole of productivity if you over focus on it. Working on the marketing of your website can be especially problematic as most of us don’t just write web pages like […]
https://www.southeastdigitalmarketing.com/wp-content/uploads/2015/12/website-icon.png512512Sean McGownhttps://www.southeastdigitalmarketing.com/wp-content/uploads/2017/10/logo-stacked-web.pngSean McGown2015-12-19 00:00:572017-11-16 15:59:503 Ways to Take Better Advantage of Your Website
https://www.southeastdigitalmarketing.com/wp-content/uploads/2016/08/number-one-on-google.png177448Sean McGownhttps://www.southeastdigitalmarketing.com/wp-content/uploads/2017/10/logo-stacked-web.pngSean McGown2015-11-28 19:04:572018-02-12 09:48:26Is "First on Google" Important for Small Businesses?