Southeast Digital Marketing Interview on The Price of Business

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I had the pleasure of interviewing with Savanna McKellar, Senior Public Relations Agent for Super Interns! this week. I made contact earlier with Julie Braun, founder of Super Interns! and talked about some of the work that she is doing where…

Trackable Phone Numbers Help You Measure Success

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In a previous article, I talked about using targeted paid search to drive phone calls to your business. It is one of the most direct methods that you can use to generate quality phone leads. Now, we discuss using trackable phone numbers to measure…

Web Analytics for Busy Business Owners

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Ever wonder if your website is helping your business make money? I know I do. Putting as much time into my site as I do, I really want to know if all of the effort is paying off. But what if you don't look at sites and their statistics for a…

Click to call: A Small Business Owner's Secret Weapon

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For many business owners, the almighty phone call still reigns supreme as the main source of leads. More and more, consumers of all kinds are doing their searching for what they want via their mobile phones, often on a smart phone. Therefore,…

3 Ways to Take Better Advantage of Your Website

As business owners, we constantly try to find ways to be more efficient and effective. Any single aspect of your business can become a huge sinkhole of productivity if you over focus on it. Working on the marketing of your website can be especially…

Is "First on Google" Important for Small Businesses?

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I had a client ask me one time, "So, you're gonna make me first on Google, right?" This was in the initial stages of planning a site renovation and he naturally wanted, as a businessman, to get the most bang for his buck. For him, ranking…

Using Paid Search for Greenville, SC area businesses

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Using local paid search marketing campaigns to market your business is perhaps the fastest way to drive much more traffic to your web presence. Many businesses in the upstate dive right into advertising through Google AdWords or Microsoft Ad…

Google now has more mobile searches than desktop searches

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Google has announced this week that, for the first time, users are using the search giant on their mobile devices more than on desktop and laptop computers. As a small business owner, you need to think about that statement and ask yourself…

Controlling all the computers in your small business

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Small business owners are constantly looking for new ways to get more out of what they have. Case in point is a company called NoMachine which makes software that you can use to control just about any computer from anywhere that you have an…